Benny Everitt
Benny Everitt

Many Pets
Insure Your Happiness

My boss Lucy Jameson put it best “‘Pets make everything better. They don’t only bring us joy, they
also have a proven positive impact on both our mental and physical wellbeing. In a world of stress
and chaos, pets are more important than ever.”

And with the world being pretty shit right now we decided to launch the new campaign for ManyPets
by commissioning a survey of pet owners asking about the health benefits of owning a pet. The survey
found ‘89% of people say their pet help them deal with anxiety and stress’ and ‘90% of people say
their pets help them feel calm’.

This became the campaign gold dust. And we began by making an outdoor series that pairs these statistics with playful imagery of animals and copy that reflects the positive impact of owning a pet
has on our wellbeing.

Fingers crossed there’s loads more stuff to come on this account...

OOH launch

...I loved working on this but due to other work I handed it over to the magic hands of Jonas Roth.

Agency - Uncommon Creative Studios
Creative Director - Benny Everitt
Creative Director - Jonas Roth
Founder - Nils Leonard
Creative - Nick Stanley
Creative - Richard Biggs